The new Adidas UltraBOOST Uncaged with colored midsoles made their much anticipated debut alongside the iconic white BOOST midsole on Triple Red, Black and White colorways of the latest drop from adidas.

With the retail intro of adidas Uncaged BOOST with colored midsoles, adidas and Concepts NYC rolled out the red carpet and gave sneakerheads in line the ultimate campout experience including music by Sporting Life of Ratking, overnight survival kits, and food trucks giving out red treats like snow cones, cupcakes, pizza, coffee and donuts.

Suffice it to say, those who waited in line for the Triple Black, Red and White colorways of the Adidas UltraBOOST Uncaged had the best sneaker campout of all time.