Ciara is inspiring her fans to "Level Up" in the New Year.
Equinox just launched a brand new campaign, which is backed by a short film created by Nick Knight. Ciara stars in the video, which preaches that maintaining a healthy lifestyle is more than just fitness, it's life. Ciara is one of the baddest women in the game and she has no problem flexing her abs to let everybody know what's up. She's also a high-energy dancer but if you ever wondered how she goes so hard in all of her music videos, she's revealed her routine to Billboard in correlation with the Equinox campaign.
"Leveling up means that you’re making decisions to do better in life," said the singer. "It can mean a lot of things. It can be something as simple as taking the first step you need to take to advance [in your career]. Or if it’s in a relationship, making sure that you’re loving yourself and also giving 100 percent." Basically, when Ciara realized that she needed to put herself first, she started levelling up in all areas of her life.
When it comes to her fitness, she advises, "Have a plan that works for you, and don't worry about what anybody else is doing. Commit to that plan so you can be your best self. There’s no better feeling than the day you don’t want to work out and don’t feel like doing it, but you go and do it and push yourself. You feel 100 percent better. For me, I feel like I can conquer the world when I push myself at those moments."
Cardio is a focal point in Ciara's workouts. The artist told Billboard that in order to get her choreo-heavy routines ready for a video shoot, cardio is a must.