Hov's upcoming Puma x "4:44" sneaker has been revealed.
A couple weeks ago, news surfaced online that Jay Z was teaming up with Puma in support of his upcoming “4:44” tour. "We can confirm that PUMA is working with Jay-Z on his upcoming tour and other collaborative projects," a representative told Billboard. "More details will be shared at the appropriate time.”
Well it turns out that “the other projects” that Hov & Puma are working on is a new sneaker. On Thursday, a member of the Puma team, @sneakerboxClyde, took to Twitter to show off the backside of an upcoming Puma x 4:44 sneaker.
The details around the sneaker remain scarce, but its safe to assume they should be dropping around the time the tour kicks off. We’ll continue to keep you posted moving forward. Thoughts on the upcoming sneaker?