Nicki Minaj is always in a loving mood in the month of February.
Nicki Minaj took to Instagram this afternoon to announce the launch of her seventh-ever personally-branded fragrance just in time for St. Valentines Day. As the Instagram posting clearly depicts, the bottle that houses her new eau de toilette is shaped in her likeness - in a similar vein as the Egyptian-inspired artwork on her Queen album.
Nicki Minaj's "Pink Friday" collection is an endeavour which aims to corner the general consumer. For example, Wal Mart currently lists the previous version of the perfume at a reasonable $29.97 per 30ml spray bottle, also contained in a bust-up of the betrothed Queen character. As the product description reads: Nicki's perfume "blends playful fruit notes, pink flower petals, creamy vanilla, musk and wood," and is suitable for all kinds of wear and tear, be it in the daytime, or at night.
Nicki's PSA offers regular Barbie connoisseurs the chance to get in an early bid over @ nickiminajfragrance.com, where would-be consumers are being asked to provide their e-mail address in exchange for access to the preliminary product unveiling two weeks ahead of the official launch date - February 1st and February 14th respectively, for those interested in making the purchase for themselves or their Queen-in-check.