Cinnamon Toast Crunch, Kix & Lucky Charms Kyrie 4s releasing this weekend.
Over the years, Nike and LeBron James have released several "Fruity Pebbles" inspired colorways of his signature sneakers, including two different versions of the LeBron 15 that dropped earlier this year. Not to be outdone by his former teammate, Kyrie Irving also has some cereal-inspired signature sneakers in the works.
As part of a collaboration with General Mills, Nike will be releasing three exclusive Kyrie 4s this weekend inspired by the following beloved cereals, Cinnamon Toast Crunch, Lucky Charms and Kix. Each of the Kyrie 4s features the cereal logo on the left tongue, as well as some other cereal-specific accents. For instance, the "Cinnamon Toast Crunch" Kyrie 4 includes some cinnamon-swirl detailing while the Lucky Charms rendition has all of the Leprechaun's favorite marshmallows debossed onto the upper.
According to Sneaker News, the Kyrie 4 "Cereal Pack" will release this weekend, August 4-6, exclusively through the Foot Locker House Of Hoops Mobile Trucks at the NY vs. NY Championship at Harlem’s Rucker Park and the Drew League in Los Angeles. Additionally, the House Of Hoops truck will make stops in SoCal and other locations in the Northeast throughout the weekend. The shoes will retail for $120 a pop.