Post Malone announces the launch of his new rosé, Maison No. 9, which will be available this summer.
When you picture Post Malone in your head, you likely see him with a can of Bud Light in one hand and a cigarette between his lips. While he loves to get down on the weekend with a nice cold can of beer, the 24-year-old recording artist also has a refined taste for the finer things in life.
Today, he's announcing his most recent project, launching a French rosé called Maison No. 9.
Not many people would associate Post Malone with a relaxing glass of wine. However, the man has kept some secrets over the years and this must be one of them.
The idea was established via a combination of Post Malone's love of the Mediterranean lifestyle and a best-in-class winery. The rosé will launch this summer through a partnership between the rapper, his manager Dre London, and his friend James Morrissey of Global Brand Equities.
"Rosé is for when you want to get a little fancy," says Post. "It’s a nice switch up and I have been thinking about doing my own wine for a while. It was great to work with Global Brand Equities because they saw the vision and we got to do some super cool stuff. Maison No. 9 goes down smooth, and you’re all going to love it!"
The high-quality, accessible rosé is made in Provence, France, where Posty regularly traveled last year in between tour dates. The affordable rosé was also worked on by Alexis Cornu, a medaled winemaker.
Maison No. 9 was inspired by Post's favorite tarot card, the Nine of Swords, which represents the daily challenges that we all face. There's nothing a glass of rosé can't fix, right?
It will be available exclusively online and in stores nationwide beginning in June.
Will you be giving it a try?