Mass Appeal's Starting 5 did not come to play during Sway's "Friday Fire Cypher."
Issa challenge! Nas' record label Mass Appeal stopped by Sway in the Morning and shut it down after lighting up the place with fire hot freestyles. Mass Appeal's Starting 5— Fashawn, Stro, Ezri, Cantrell, and 070 Phi—dropped by the SiriusXM show to promote the label's new mixtape, Starting 5: Vol. 1. featuring the rappers, in addition to Nas, Black Milk, Keyon Harrold, and more. Sway was so impressed with the lyricists two-part “Friday Fire Cypher” and “Five Fingers of Death" that he boldly called out other labels and told them to step up to the freestyle plate.
“TDE I hope you listening, Young Money, whoever, I hope you listening," Sway said." There might be a new sheriff in town." After Cantrell finished his freestyle, he added, “Dreamville, Top Dawg…Mass Appeal’s the final of the true…we’ll give these n***as chills.” TDE, or Top Dawg Entertainment, is comprised of Kendrick Lamar, ScHoolboy Q, Ab-Soul, Sza, Jay Rock, Isaiah Rashad, Lance Skiiiwalker, and SiR. Dreamville is J. Cole's label and includes artists Ari Lennox, Bas, Cozz, Omen, Lute, J.I.D, EarthGang.