ORIGINAL CONTENT

The crucial elements of building your brand and connecting with your audience.

A look at the life and times of Youngboy, and how his music can help us understand him just as much as his actions.

A detailed exploration of NBA players becoming rappers. __________________________________________________________________________

Tracing the dissolution of Azealia Banks to figure out where it all went wrong.

Why do so many relationships between advisors and students in hip-hop eventually implode?

Jim Jones is a beast in the gym these days.

These shows are too good to fall by the wayside.

Clever is the Alabama rapper you need to hear.

YoungBoy Never Broke Again remains consistent on "AI YoungBoy 2."

Announcing the outcome of the HNHH x TuneCore "Heat Seekers" contest!

A flurry of newcomers on this week's Staff Picks playlist.

Seven years down the road, has Slaughterhouse's "Welcome To Our House" aged gracefully?

EXCLUSIVE: Mez is the man you want in your studio session.

The Bronx teen rapper’s debut is putting the legacy of his city on it’s shoulders. Does he manage to rise, or does he crumble under the pressure?

A quick recap of the inaugural NYC jamboree and its many highs.

Things don't look good for Tommy.

One more time for old time's sake.

After the fallout of "Avengers: Endgame" and D23 Expo, we examine who should join their ranks for their future cinematic adventures.

INTERVIEW: Fantasia's new album, "Sketchbook," shows a Phoenix rising from the ashes.

We don't have the album, but we do have some clues about it.

Take a trip through hip-hop history with this latest Instagram Gallery dedicated to throwback pics.

Spoilers Ahead.

With guests becoming more commonplace on "The Joe Budden Podcast," we take a look at the friends and foes that should appear on Parks' couch.

The preamble to Carti’s Rolling Loud set had the potential to be great, but went horribly awry before you could even say “Flatbed Freestyle.”

How do you even choose between these two?!?

With Q-Tip driving the boat, Danny Brown finds himself returning to his original form with wisdom, humor, and comfort on "Uknowhatimsayin¿"

We take a look at whether Wiz Khalifa could be attempting to tap into the headspace that initially made him an underground sensation.

INTERVIEW: Danny Brown chopped it up with HNHH about his new album, "Uknowhatimsayin¿", how he broke down the doors for future generations, and getting back to basics on his latest project.