I LOVE IT

Lil Durk put on some of Kanye West's most infamous looks for his upcoming music video.

Ye has gone on to say the song was the turning point in his life.

Lil Pump's follow-up to his self-titled debut mixtape drops next month.

Kim Kardashian hopes for a remix.

A look at twelve of the most inventive music videos of 2018.

Reports claim there hasn't been any injuries.

YBN Cordae comes up with some clever wordplay on the spot.

Lil Pump is set to kick off the BET Hip-Hop Awards.

Lil Pump talks Kanye West, "Harverd Dropout," and more.

It's a good look for Thugger.

Lil Pump's last performances before going to jail will be at Breakaway Festival and Mala Luna Festival.

Kanye West's "I Love It" record with Lil Pump is reportedly now eligible for platinum status.

"When the first time they ask you if you want sparklin' or still?"

Eminem just falls short of Kanye and Lil Pump's numbers.

Comedian Adele Givens reveals how an excerpt from one of her past performances was recreated in West's and Lil Pump's popular song.

Pump is a fan of the "I Love It" video renditions.

Cheap Thrills just published a guide to building your very own Kanye West "I Love It" costume for Halloween.

The entrepreneur has had enough.

Kanye West will be hitting the stage for the Saturday Night Live season premiere.

Kanye West & Lil Pump's "I Love It" lead the Billboard Streaming Songs chart.

Kanye West is on the "Free Lil Pump" train.

Kanye West is prepping his venture into film.

Kanye West & Lil Pump's "I Love It" has the biggest global debut for a hip-hop video.

Kanye influences the culture again.

Kanye West finds joy in his own re-imagined antics.