Curry's Christmas kicks designed by kids in the Bay Area.
Under Armour has today revealed the special edition "Christmas In The Town" Curry 6 to be worn by two-time NBA MVP Stephen Curry on Christmas Day. The festive sneakers are the result of a collaboration with Oakland-based boutique Fly Boys Couture Club, and a group of 8-13 year old kids who took part in a recurring design class called FBCC Kids.
Per Under Armour:
"They began by brainstorming about symbols of Christmas, which led to the classic image of snow. While it doesn't snow in the greater Bay Area, the children brought up Lake Tahoe as the closest location they could travel to with their families to enjoy a white Christmas.
Wanting to create a Christmas colorway that could be worn year-round, they then honed in for the inspiration of Lake Tahoe, with the white snowcaps of surrounding mountains floating far above the icy blue lake. This iconic scenery is reflected in the colorway's pristine white upper and the blues of the midsole and outsole. The kids also loved the connection to Carolina blue, knowing Stephen spent his Christmas holidays in North Carolina when he was their age."
The Curry 6 "Christmas in the Town" colorway, retailing for $130, will be available in limited quantities beginning December 22 at the SC30 X Oakland pop-up shop in downtown Oakland on 9th Street at Broadway (472 9th Street).
Additional pairs will release December 26 on the UA App at 8 am ET, followed at 10 am ET by UA.com and UA Brand Houses in the U.S., China and South Korea.