All Michael Jordan needed to do was give a two-hour appearance.
Michael Jordan has a net worth of over $2 billion which just goes to show how successful he is both on and off of the court. Jordan's salary while playing basketball is simply a fraction of what he has made thanks to various endorsement deals, including profits from his ultra-successful Jordan Brand.
Thanks to Jordan's fame, brands are always coming to him with new opportunities and as his agent David Falk described, the NBA legend is incredibly picky about what he puts his name to. In an interview with WFAN’s Boomer and Gio radio, Falk explained that MJ even turned down a $100 million dollar deal.
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“I brought him a deal three years ago for $100 million. All he had to do was, other than giving his name and likeness, make a one two-hour appearance to announce the deal and he turned it down,” Falk said. “God bless him. He’s been so successful, it gives him an opportunity to do whatever the hell he wants or not to do things he doesn’t want. I really admire that. He’s very, very selective in the things he wants to be involved in.”
Considering how little effort it would have been to make the money, it illustrates that MJ gets to pick and choose what he wants to do and that he'll only put his name behind something if he truly believes in it. When it comes to the Charlotte Hornets, that still remains to be seen.